Avant Reveals Plans of Acquiring 30% Share of ME Flooring Market in the Next 3 Years

Leading German construction and interior retail manufacturer Avant Holding GmbH reveals that it plans to get 30 per cent of the flooring market in the Middle East over the new three years. The company showcased its revolutionary flooring solution which is considered as the best replacement for wood flooring and requires zero maintenance, along with its other line of fully sustainable interior solutions during INDEX Dubai 2014.

Now on its 13th year, INDEX Dubai, which was held last May 19-22 at the Dubai International Convention and Exhibition Center, is the premier trade show for interior design and fit-out companies in the Middle East and North Africa (MENA) region.

Mr. Antonio Varghese, CEO and Chairman of Avant Holding, said during the event, “When it comes to infra-development, the UAE is taking leadership in sustainable and eco-friendly solutions, while embracing advanced technologies. We understand it's highly important to use materials that are eco-friendly in the construction industry. We are also contributing our share to Dubai's rally towards achieving a complete smart city status. Moreover, Avant products are 100 per cent suitable for the climatic conditions of the region.”

Varghese continued that they are also sourcing for regional distributors and partners who share their vision for sustainability, have strong networking capabilities and concern for the environment. According to Varghese, the company was able to increase their sales during the past two years by 35 per cent.

According to Philip Mazloumian, Director of International Business at Avant Holding, "Our energy-efficient products are manufactured with composite technology, cutting-edge materials and elegant designs to provide value-addition to the construction and infra-development sector, all while conserving the planet earth. Our products also cater to a vast array of sectors; including residential, commercial, corporate, retail, hospitality, transport and marine. We are aggressively targeting the hospitality industry in Dubai, which will see the launch of 500 new hotels and resorts ahead of hosting Expo 2020.”